Tongal users crowd sourcing to bring together talented individuals through collaborative contests. Users can submit their ideas which can be implemented by other users for other aspects of the project. Each time the idea is used, the user receives as portion of the prize. Users who create videos can also participate to take those ideas and turn them into commercial, marketing videos and other content. Tongal users also submit pitches for each video idea. Those with the best score receive cash for their pitch. Film makers then take those ideas and turn them into actual videos. The user community is also asked to review videos and submit their guess as to which will be selected by the Tongal judges. When the top five are selected, users who chose the winning videos are also given a cash prize. Each participate is given a portion of the prize, making Tongal a collaborative effort.
Tongal was founded in June of 2008. The website was created to give users a way to show off their creative talents and get involved in projects that interest them. The collaborative nature of each contest makes it possible for a variety of creative individuals to participate. The current Tongal team consist of more than five individuals, including CEO Rob Salvatore, Vice President Mark Burrell and President James DeJulio.
The idea of the contest is not a new one. What makes Tongal so unique is the way it uses a collaborative approach to its contests. Multiple users apply their talents and skills to the finished process. A user creates an idea, another pitches it, a third makes it into a video and the fourth reviews it and puts in their guess as to which will be a winner. Each user who participates receives something should a project they are a part of win.
The Tongal website users a rich red and black color scheme that gives off an upbeat tone that seems to resonate throughout the site. Stylish icons help explain the way the Tongal contest system works. A narrow black header contains white links that help the user find each page on the website. Project lists can be viewed that include a short description, image, begin dates for each phase, prize purse amount and current number of submissions. A leaderboard also gives users another way to get noticed, with their points and a flag depicting the user’s native country positioned to the right of their name on each board.
A new user can join the Tongal community by clicking the black “Sign Up” link beside the red key icon positioned in the upper, right hand corner of the website. A registration form appears with a handful of icons at the top. These icons allow the user to sign in through an existing Facebook, Twitter, Google, Yahoo, Linked In, Vimeo or Twitter account. A registration form is presented just below the buttons for those who prefer to create a new account for Tongal. The form asks for a first and last name, email address, password, date of birth and gender. Users must be at least 13 years of age or older to register.
Users participate in Tongal partially to get paid. There is no fee for creating an account or submitting an entry to a contest. This encourages more users to join Tongal and add their talent to the pool of creativity found on the site. Users who have earned money on Tongal receive their payment within one to three weeks of the end of the project.
Tongal is a great resource for users who want to apply their creative talents. The website holds opportunities to all manner of creative individuals, from those who have ideas to those who are good at pitching and those who love to make films.